Your Stories for Spitball Marketing Book Please

by trey on February 11, 2010

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Would you please share your stories with me to help wrap up Spitball Marketing: Using What You’ve Go to Get More of What You Want?

If you know of an individual or company who is using social media to shine a spotlight on customers or someone other than themselves, would you please share their story in the comments below or send the story to me by email? I’d like to include your stories in the book I’m working on, so by commenting below or emailing your story to me, you’re giving me permission to tell your story in Spitball Marketing and the marketing materials supporting it. In exchange, I will certainly give you credit in the book and promote your story as coming from you, everywhere I can.

This is a long, long, long shot, but, if you know of a politician or a political candidate who is using social media to shine a spotlight on constituents, PLEASE share that one with me.

If your story is included in Spitball Marketing, I’ll also send you five free copies as a “thank you,” and list you on the blog.

Here are a couple examples:

Jason Baer’s Twitter 20 interview series

Kim Madden’s use of Flickr at Carolina Manufacturing [last segment on this video]

Many thanks for your help.

  • Still looking for stories, Trey? I may have some for you.

    Despina
    @DespiDoodle
  • Trey Pennington
    Thank you Toby! I hope we share the stage again somewhere this year.

    Yes, please do introduce me to Jack Yan.

    I'll check out Gourmet Station.
  • Toby Bloomebrg
    Trey -
    If you want an global perspective talk to Jack Yan who is running for mayor of Wellington NZ -http://jackyanformayor.org - happy to make an intro

    If you'd like the story of one of the 1st ecommerce companies (2005) to use a character blog that created a blog flame war let me know (disclosure a client)  http://www.gourmetstationblog.typepad.com/

    Good luck with your book!
  • Trey Pennington
    Thank you Bill! I appreciate the reminder. My sister-in-law, who is an orthopedic surgeon in Phoenix and is rarely on social media, sent me at text
    message this week saying I must watch a speech Cory gave. I started watching it on CSPAN, Firefox crashed, and I never went back to finish. He IS a great example. His humble candor is refreshing.
  • Bill Free
    Check out Newark mayor Cory Booker. @corybooker is an authentic voice who uses Twitter to connect with constituents, answer questions and solve problems.

    As you know, I share your interest in politicians leveraging social media to dialogue and build community. There are relatively few that use it for much more than push messaging, and none I'm aware of that actually manage an integrated social media presence.
  • Trey Pennington
    Thanks to you, I'm connected with CC Chapman. We'll be doing a podcast shortly! Good times. Good times.
  • Duane Thomas
    BTW, you can thank Keith Burtis for the information, since I follow him on Twitter. Kudos to Keith for sending out the request!
  • Trey Pennington
    Thank you for sharing Keith. Would you mind introducing me to CC?
  • Trey Pennington
    Thank you. I sent you an email message. Looking forward to "talking" with you more by email.
  • Trey Pennington
    Thank you for the Page invite. I accepted and yam glad I did!
  • Trey Pennington
    Thank you Jeremy. 
  • Keith Burtis
    CC Chapman has been promoting indi musicians for many years now on hos podcast Accident Hash. No doubt he should make the book. CC is a good friend and one of the nicest people you will ever meet. A family man, creative diretor and true promoter of others.
  • Duane Thomas
    ..we (AppaPhil) are continuously promoting success stories (individuals / groups) within the Appalachian region. For example, this weekend, we will be at ArtAffects gathering stories of local artists in Southern Ohio. Items are shared through Facebook, Ning, and Twitter. If more info is desired, contact me at db.thomas@ymail.com
  • Jeremy Victor
    Trey,
    At B2Bbloggers.com every other Wednesday we host a chat on Twitter called #B2Bbookclub. I interview authors of business books related to b2b marketing and social media. The conversation shines a spotlight on the author, the book, and serves as promotion to the Twitter community following B2Bbloggers. 

    I've interviewed Ardath Albee, Steve McKee, Dharmesh Shah, James Othmer, Steve Woods, Paul Chaney, and have Gord Hotchkiss, David Meerman Scott, Brian Solis, and Bob Gilbreath lined up.

    I love reading, that's the benefit to me. For my readers and community, the benefit is an introduction to the book and a chance to interact with leading authors, and for the authors, its promotion.
    Jeremy 
  • Trey Pennington
    Sounds like quite a story. Checking out your link now.

    What I'm hoping to discover through this process are folks who are using social media to make stars out of other people. For instance, Kim Madden at Carolina Manufacturing (the example in my post above) searched Flickr for photos of fans already using her company's bandanas. She got to know the people who posted the photos, asked their permission to reproduce them in a catalog, and then created a catalog showcasing the customers.

    Jason Baer is using his Twitter 20 interview process to find and promote folks on Twitter. Jason Spencer is doing the same thing with his #scpol tweetchat.
  • Miss Destructo
    I'd love to talk about how my promotion of yams through social media (and unemployment) led me to a job working for Bruce's Yams. 

    http://missdestructo.com/2010/02/nothing-is-yam...
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