connections, content, conversations: commerce™
From the category archives:
Spring, 2006
I’m fascinated by human interaction and communication. Helping people discover their strengths and talents energizes me. That’s why I read everything I can regarding communicaiton, personalities, learning styles, expanding skills, and changing attitudes. Mel Silberman’s updated classic, Active Training, caught my attention with its promise of giving me a “proven and reliable method for [...]
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Fall, 2005
If you need a pep talk on fundraising, sprinkled with golden nuggets of wisdom, Asking is a good start. If you want to encourage your board or volunteers to get involved in fundraising, give them a copy of this book.
Panas is a humble sage who loves fundraising. His quiet, confident passion ties the short [...]
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Ron Huff shows you how to deliver a compelling message in six minutes or less in his book Say It In Six. Milo O. Frank can do it in thirty second or less.
Frank’s background is in advertising and the world of the sound bite. No doubt his concepts work well for those who craft radio [...]
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People who know lots of other people win. Keith Ferrazzi tells how he got to know lots of people and how they helped make him widely successful at Deloitte and then Starwood Hotels and then YaYa Media (sold to Yahoo!) and now as a marketing and sales consultant.
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Who it’s for: Companies considering how to sustain momentum and “move to the next level”; this book will change the way your organization thinks about selling products and disseminating ideas.
Why I recommend it: Great secrets unveiled in perspective on why some companies and ideas “tip” but others never do. One review I read put it [...]
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Imagine a world where speakers got to their point and made their case all within six minutes! Just think of what you could do with all that extra time. No more setting through 60 minutes of nothing but wind (and sometimes fury, signifying nothing). Not only would you save a massive amount of time, everyone [...]
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