connections, content, conversations: commerce™
From the category archives:
by trey on March 12, 2010
While TED is all about “ideas worth sharing,” LikeMinds was a place for people worth meeting. Here are just a few video snapshots of some incredibly fun people to know (fun means perspective, joy, generosity, friend).
Christian Payne at Exeter Cathedral
Christian Payne, known quite affectionately as @documentally, always has a blast of perspective and insight. Guaranteed [...]
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by trey on February 23, 2010
Bet you heard the economy stinks, right? Bet you actually might even FEEL something that sure feels like a stinky economy. As of this moment, Edelman Digital has 30 job openings. How do I know this? I heard it directly from Rick Murray, President of Edelman Digital.
Rick says Edelman is always on the lookout for [...]
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by trey on February 19, 2010
“There are four Americans pursuing every one job opening out there,” NPR on February 19, 2010. If that’s true, 75% of all job seekers are probably going to be disappointed.
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by trey on February 11, 2010
Would you please share your stories with me to help wrap up Spitball Marketing: Using What You’ve Go to Get More of What You Want?
If you know of an individual or company who is using social media to shine a spotlight on customers or someone other than themselves, would you please share their story in [...]
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by trey on February 3, 2010
“Why did you do that?!” How many times did YOUR mother ask you that one?
Getting to the “why” is a fascinating journey. What drives human behavior? is a question every marketing pro contemplates. It’s a practical AND philosophical question. Philosophy is cool. This year I’m reading a couple of mind stretching philosophers from a long, [...]
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by trey on February 2, 2010
Thank you to the thirty-one folks who took the time to complete the Twitter Tools Survey. The biggest single takeaway from the survey is, I’m quite the newbie when it comes to survey tools. (The other big takeaway is, there are some incredibly kind people online who do things like complete friends’ surveys and encourage [...]
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by trey on January 18, 2010
Twitter’s hot. It’s been around long enough for a whole host of tools to crop up to support your experience of Twitter. Would you please take a few moments to complete a survey about the tools you’re using? I’ll do a follow up post giving you the results, along with links to all of the [...]
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by trey on January 11, 2010
Due to the interest and viral-ility of today’s post on the social media revolution, it seems folks would probably enjoy Did You Know 4.0. Even though this video has made the rounds already, it’s still worth viewing again and again. It’s especially helpful to send to prospects (and even your skeptical boss; you know, the [...]
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by trey on January 11, 2010
Trying to convince your boss to unblock Facebook and Twitter at work? Wishing he would see the value of this thing called social media? Here’s a video that’d light Joe Friday up: it’s just the facts.
DIY Tip: The original format of this video was too big for my Thesis WordPress column. I could either let [...]
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by trey on January 3, 2010
Contrarian. I’ll take that title. Gladly. There’s value in understanding conventional wisdom—it often give you a clue on what not to do.
Tom Asacker’s also a contrarian. Those in the branding world consider him a legend for his work A Clear Eye for Branding. People who really want to leverage the power of social media for [...]
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by trey on December 28, 2009
We’re all newbies at something. Trey Pennington
Sid Philips, the bad boy in Pixar’s original Toy Story, used his size, age and power to mangle dolls, cars and other toys to suit his twisted imagination. Eventually the toys, lead by Woody, summon the courage to confront Sid. As Sid holds Woody firmly in his hand, Woody [...]
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by trey on December 22, 2009
The Next Big Thing just could be social search. One thing’s fairly clear: Google has hired some of the smartest people on the planet to do just one thing—to help inquiring minds find the exact information they’re searching for. Google wants searchers to find the most relevant content to satiate their curiosity.
Today those search results [...]
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by trey on December 8, 2009
Thanks to Greenville’s Chamber for bringing everyone together. Thanks, too, to Adam Landrum of Merge. He’s an exceptional emcee. The topic, of course, is social media and is one of the first big discussions in our community on the topic. We’ve come a long way since then.
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by trey on December 8, 2009
From the archives, here’s the video from the inaugural meeting of Social Media Club Greenville at Soby’s on Main Street, Greenville, South Carolina. Meeting held on January 9, 2009, less than one month after our first “are you interested in forming a club” gathering at Liquid Highway.
Here’s the original caption for the video:
The inaugural meeting [...]
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by trey on November 24, 2009
There’s something about the independent retailers, those heartwarming “mom-n-pops,” that’s downright exciting. I’m thrilled to see SIBA (Southern Independent Booksellers Alliance) not only venture into leadership in social media, but to kick-off their bold endeavor in my hometown with the first Southern Social Networking Summit. Their efforts will bring Gary “Vee,” David Allen, and Dan [...]
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